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Sumeet Shah's avatar

I have a feeling that Ja is going to get the Travis (or Tiger, for that matter) treatment.

Hold on everything until he truly gets to a good place, then

(a) build out a campaign around him and

(b) then slowly relaunch the pairs.

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Mike D. Sykes, II's avatar

I do think it would make sense to be more patient in this scenario with Ja. But the counterpoint would be...what has he truly brought Nike to this point? It's not much.

The two names you mentioned are absolute juggernauts in their respective worlds. Tiger is THE guy in his sport. Travis is an icon in a number of different spaces. Nike sort of didn't have a choice but to be patient there with them.

Things might be a little different for Ja? I honestly hope not because I think there's enormous potential there. But idk.

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Sumeet Shah's avatar

Very true. I think it's all about the potential here. And what on earth happens to the Grizzlies 🙃

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Mike D. Sykes, II's avatar

I gotta be honest. I don't really care as much as I probably should from that angle. I just want the dude to be OK.

I know so many folks who've put themselves in similar situations and it just doesn't end well for most.

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Sumeet Shah's avatar

DITTO. Just want Ja to get the support he needs.

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